diff --git a/run_video_pipeline.py b/run_video_pipeline.py
index 1a14bcc..97c9b22 100644
--- a/run_video_pipeline.py
+++ b/run_video_pipeline.py
@@ -47,10 +47,12 @@ def parse_args() -> argparse.Namespace:
     return parser.parse_args()
 
 
-def run_step(name: str, cmd: list[str]) -> None:
+def run_step(name: str, cmd: list[str], cwd: Path | None = None) -> None:
     LOGGER.info("=== %s ===", name)
     LOGGER.info("$ %s", " ".join(str(part) for part in cmd))
-    subprocess.run(cmd, check=True)
+    if cwd is not None:
+        LOGGER.info("(cwd: %s)", cwd)
+    subprocess.run(cmd, check=True, cwd=str(cwd) if cwd else None)
 
 
 def maybe_upload_to_s3(output_path: Path) -> None:
@@ -95,6 +97,19 @@ def main() -> int:
             args.output = args.base_dir / "results" / "final_output.mp4"
 
     try:
+        if not args.skip_generate and not args.reel_script.exists():
+            run_step(
+                "Generate Reel Script",
+                [
+                    sys.executable,
+                    str(SCRIPT_DIR / "generate_script.py"),
+                ],
+                cwd=args.base_dir,
+            )
+            if not args.reel_script.exists():
+                LOGGER.error("Reel script was not generated at %s", args.reel_script)
+                return 1
+
         if not args.skip_generate:
             run_step(
                 "Generate Videos",